I recently wrote an article about Facebook integration in websites for my day job after having recent experience adding Facebook to several ecommerce sites. In it, I discuss some of the options and technical aspects for integration. Here, I’ll review some of these options.
Facebook Plugin options
Facebook integration options include the Activity Feed, Comments, Facepile, Like Box, Like Button, Live Stream, Login Button, and Recommendations. Below are examples and definitions of each:
The Activity Feed displays recent activity on your site. The activity feed shown here is used on Gear.com, and shows recommendations in the bottom half which is a configurable option for the feed.
The Comments plugin enables user comments on the site. If the user selects “Share on Facebook”, a story appears on his or her friends News Feed indicating a comment has been made. The example shown here is in place at Gear.com.
The plugin allows Facebook Page owners to gain “Likes” from their website. The Like Box shown here is in place at Paper Source.
The Like Button allows a user to share content with friends on Facebook. The like button shown here is in place at Paper Source on all of their product pages.
The Login Button allows users to login to facebook from your site and shows profile pictures of user’s friends that have signed up for the site. The login button shown here is in action at simply hired.
The Recommendations plugin shows a feed of recommended pages on your site, based on facebook activity related to that site. Here’s an example of recommendations that would show for Gear.com were they to use the recommendations plugin on their site.
Facebook Sharing is not one of the listed plugins, but Facebook sharing allows users to post pages or articles from your site to their Facebook wall. The sharing option shown here in action at Slashdot posts this article to Facebook and is shared on user’s friends News Feeds.
The Live Stream plugin enables users to share activity and comments in real time. I could not find any examples of Live Stream in use on the web, so I took a screenshot of Facebook’s example Live Stream.
The Facepile plugin displays Facebook profile pictures of users who have liked your page or have signed up for your site. I could not any examples of Facepile on the web, so I grabbed Facebook’s example of this in action – although I didn’t see any profile pictures!
Several of these integration examples are suitable for photographers, but I wouldn’t expect to see the Login Box, Livestream, or Facepile as frequently as the others. Additionally, there are plenty of WordPress plugins for Facebook integration. I plan to use the Facebook “share” integration functionality on my site in the future.